Education

  • MASTER IN PSYCHOLOGY AND CONSUMER BEHAVIOR

    EAE BUSINESS SCHOOL/REY JUAN CARLOS UNIVERSITY | MADRID, SPAIN | 2020-2021

    Specialized in market research with a focus on marketing tools. The application of consumer psychology and

    market strategy. Understanding of storytelling, innovation, consumer journey and branding. In addition to the application of the latest technology in the field like: neuromarketing, social media analysis and measurement of digital audiences.

    Relevant Courses: Marketing, Applied Statistics, Qualitative and Quantitative Research, Branding and Communication, Shopping and Costumer Experience.

    Thesis: The Analysis of the Sector and Consumer of Ecological Food Products in Spain.

    Minor in Design Thinking

  • MASTER IN SPECIAL EDUCATION

    INSTITUTO SUPERIOR DE ESTUDIOS PSICOLÓGICOS | MADRID, SPAIN | 2019-2020

    Thesis: The Impact of Art in Special Education

  • BACHELOR'S DEGREE IN PSYCHOLOGY

    ROLLINS COLLEGE | WINTER PARK, FL, UNITED STATES | 2015-2018 Minor in Studio Art

    Dean's List

  • GOOGLE UX DESIGN SPECIALIZATION

    COURSERA | 2021

    • Foundations of User Experience (UX) Design

    • Start the UX Design Process

    • Build Wireframes and Low-Fidelity Prototypes

    • Conduct UX Research and Test Early Concepts

    • Create High-Fidelity Designs and Prototypes in Figma

    • Responsive Web Design in Adobe XD

    • Design User Experience for Social Good and Prepare for Jobs

Work Experience

  • COMMUNITY MANAGER

    ROCK BURGER - BURGER & MORE | JANUARY 2020-JANUARY 2021 | PANAMA

    Created weekly online marketing plans and managed the company's social media calendar

    Developed a consumer analysis of the franchise and their competition in order to adapt the brand image and enhance costumer experience.

    Managed the creation and publication of visual content and communications across various social media platforms such as Instagram and Facebook.

    Designed company logos, packaging and murals.

    Contributed to the development of a new website that allows costumers to order their food online, which was an essential to increasing sales during the pandemic.

  • THERAPIST AND PROJECT COORDINATOR

    ADITI INTEGRAL CLINIC | JANUARY-OCTOBER 2019 | PANAMA

    Guided therapy sessions for the development of cognitive and psychological abilities, as well as motor

    and social skills, for patients from 0-16 years old.

    Designed social inclusion programs, early intervention workshops and academic support sessions. Elaborated personalized therapy plans based on the patient needs.

    Composed detailed reports about therapy processes.

    Collaborated with the families of patients to get a better understanding of their situation and needs.

  • ENGLISH TEACHER

    PANAMERICAN SCHOOL | MAY-DECEMBER 2018 | PANAMA

    Designed interactive sessions for 60 students between 8-10 years old.

    Applied different teaching methods like Cooperative and Montessori. Elaborated weekly reports for each student.

    Coordinated monthly meetings with parents and guardians. Organized a variety of extracurricular activities.

  • HUMAN RESOURCES INTERN

    SAN FERNANDO HOSPITAL | MAY-SEPTEMBER 2017 | PANAMA

    Created monthly registries of employee’s attendance for administrative use.

    Organized and created HR paperwork, such as contracts and documentation for new employees. Maintained database of employee benefits and data.

Technical Habilities

Microsoft Office Suite

SPSS

Figma

Adobe Creative Suite

SEO/SEM

Social Media Platforms

ProCreate

UX/UI Design

Google Suite

Canva

Google Ads

Design Thinking

Language

  • Spanish

    Mother Tongue

  • English

    Fluent - C2

  • French

    Intermediate - B1